Jun 20, 2013

Changing Value Proposition of Marketing with Special Reference to Sam Product

If you are students of MIB (Master of International Business) and planning to make project, then this topic on "changing value proposition of marketing with special reference to Sam Product Pvt Ltd" can be a good reference material. The project aims to collect information and analysis on the “Sam products and compression with Berner international company”. As brand presence is the degree of awareness & perception of prospective consumers about Sam product and an idea about the position of the brand in the market. For more such projects subscribe to our newsletter on right side.


The project study has been conducted by tapping both the primary and secondary data sources, and secondary data is likely to play an important role for collecting the available data. In all this management project report contains 10 chapter's and start with history and introduction to the topic.

The entire analysis stated that consumers in India have a set mind set and therefore they are not very comfortable in accepting new brands. They take time to accept new brands. They are not very open about SAM AIR CURTAIN as they consider it a Chinese brand and fear that it won’t last long in the market. Use this report only for your reference and study work.


Recommended Project: Report on International Business Operations of ONGC & OVL


Author:- Monika Singh

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