May 19, 2011

Role Of Integrates Marketing Communications In Life Insurance MBA Project Report

This is a good MBA project report on Role Of Integrates Marketing Communications In Life Insurance for ICICI Prudential for marketing management students for there summer work and internship. The report is submitted in the partial fulfillment of Masters in Business Administration. The report is divided into many chapters and start with the company profile and introduction. You can also Subscribe to FINAL YEAR PROJECT'S by Email for more such Projects and Seminar.

Objectives of the study is to find out the specific roles played by the various
constituents of integrated marketing communications, to identify the most effective among the IMC, to identify the ineffectual constituents, to suggest various ways of improving the IMC. Use this report for your reference and study.

Author:-Anand singh

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