Jan 28, 2011

Market Size Of Beer Brand With Respect To Mohan Meakin Ltd & Other Competitors MBA Project Report

This is a good MBA project Report On Market Size Of Beer Brand With Respect To Mohan Meakin Ltd & Other Competitors for Marketing Management students. This project is completed for the MBA summer training. Indian Liquor and beer industries share common characteristics arising form a similar policy framework. Country liquor, Indian made Foreign Liquor (IMFL) and beer are state subject, with each state controlling the duty structure and distribution. You can also Subscribe to FINAL YEAR PROJECT'S by Email for more such Projects and Seminar. Use this project report for your reference and study only.
For differentiating the behavior of consumers in this market a survey has been conducted through questionnaires and responses of consumers and retailers have been recorded.The results may not be in accordance to the actual situation in the market because of small sample size and the limitation of area, but serious efforts have
been put into get the best results.


Author:- JITENDRA YADAV

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