This is a good MBA & BBA project report on Study Of Distribution Gap In Pepsico India Ltd (Frito-Lays) With Special reference to Nagpur region and was Submitted in partial fulfillment of requirement of the Bachelor Of Business administration. The project purpose to decipher the satisfaction level as well as the preferences of consumers pertaining to the various flavors of Lay’s a new range of savory snacks launched by C.
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Objective of the study are to analyze sustainability of the marketing flow, to determine the future course of action by Frito lay’s, to provide an opportunity to the retailers to express their views, to study the distributors & retailers behavior etc. Use this project report only for your help, study and reference work.
Author:-Dinesh B. Ekunkar
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